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MIRF - Ride on the wave to boost your retail franchise business

Boost your retail franchise business

Ride on the wave to boost your retail franchise business

After a long hiatus, the show is back! This time will be a whole new experience for brands to promote and recruit more potential franchise buyers and investors in this upcoming Malaysia International Retail Franchise Exhibition.

Why Exhibit in MIRF?

MIRF 2022 will dwell on core issues and concerns of the retail industry that are relevant to Malaysia, focusing in particular on how we as businesses can contribute toward reviving, rebooting, and resetting our economy.

8 Reasons to Exhibit at Events

  • Increase sales revenue
  • Connect Face-to-Face with potential customers
  • Gather Targeted Leads
  • Broad Exposure
  • Expand industry contact
  • Value for money

What’s new in MIRF 2022?

Malaysia International Retail Franchise Exhibition (MIRF) is a biennial event to provide promising opportunities for Malaysian and international companies to launch their brands and products, increase awareness, and knowledge and promote growth in the region’s retail investment market. 

This time MIRF is coming back not only with the standard booth size, the hatchery is also coming back for the 2nd year with at least 100 SME joining and exhibiting. Besides that, the 5th Edition of MIRF is introducing a hybrid exhibition booth which is able to connect online exhibitors to  offline potential investors throughout the 3 days event. Naming the space –  “Phygital” , MIRF would like to invite all overseas franchised brands who wish to penetrate the Malaysian market to join the event this round with a minimum of USD1000 participating fee.

Who will be participating in MIRF 2022?

Merry Brown, Tealive, Ah Cheng Laksa, and many more brands will be joining us this round! 

Past Facts and Figures:

  • More than 250 brands exhibiting
  • Over 15,000 visitors visited from accessed 20 countries
  • Brands’ participation from more than 10 countries
  • Exceeding RM80mil business revenue transacted over the 3 days event

Past visitor review: 

For those who are interested to take up a booth you may drop a contact and select your desired package you may drop us your contact at or you may also drop your enquiry here at 
As for visitor and  prospects do stay tuned for more updates at

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