MIRF 2022 SHOW DIRECTORY
About MIRF 2022
MIRF 2022 :
RETAIL & FRANCHISE REBOOT
In Malaysia, franchising has been consistently promoted and supported by the government. This enables a good springboard to market in Asia. There are over 500 franchise brands in Malaysia, out of which 70% are local. Sectors that top the list are food and beverage, retailing, education, beauty and health, among other businesses.
The Malaysia government has laid ambitious targets for the franchise industry to contribute 9.4% to gross domestic product by 2022 and as the franchise hub in ASEAN. This presents international franchisors with opportunities to seek franchisees in this region.
HALL FLOOR PLAN
Display the whole floor plan and plan ahead your exhibition booth location.
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